~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~TRENDS IN HOME CARE & HOSPICEObservations From The 2010 National Association For Home Care & Hospice Convention In Dallas, TXOctober 6, 2010~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~In this issue...-- Educational Programs & Vendor Exhibits Show Trends In The Industry-- Technology Trends Will Affect Your Future-- More Choices In Software-- ContinuLink Makes A Big Splash At NAHC-- The Academy for Private Duty Home Care - December 10, Orlando, FL-- Navigating The FOG Of Health Care Reform-- About the Author-- Permission to Reproduce
to this issue of Home Health Care Today, the leading electronic newsletter for home health care and hospice executives who want to grow their business and get ready for the future. Today, we're coming to you from Dallas, Texas and the 2010 National Association for Home Care Annual Meeting and Exposition.
In today's issue, we'll follow up our previous reports from NAHC on Monday and Tuesday of this week, and give you our observations on trends in the industry that will affect your business.
Educational Programs & Vendor Exhibits Show Trends In The Industry~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~One of your roles as a leader in home health care, hospice or private duty home care is to get ready for the future. A key competency of the leader of the future is "Seeing the bigger picture."
Part of "Seeing the bigger picture" is tracking the forces and trends that are creating change in our industry. The Five Forces that we constantly monitor are:
- Economic change
- Consumer Choice
- Demographic Shifts
- Political Change
Then we look at the trends or patterns of change that are caused by the five forces.
Looking at the titles and program descriptions of educational programming and talking with vendors in the exhibit hall is a great way to monitor the patterns of change that are taking place in our industry. Here are some of the trends we are tracking:
- Technology - The focus in electronic health records is having a major affect on the future of technology in home care.
- Staff Shortages - While the shortage of nurses has subsided, most agencies are still struggling to find enough therapists.
- Fraud and Abuse - The government is continuing to ratchet up efforts to curb fraud and abuse in Medicare and Medicaid.
- Sales & Marketing - Most agencies recognize that to survive the reimbursement pressure, they need to be larger and stronger.
- Chronic Disease Management - The renewed focus on chronic diseases and what home care can do to aid chronic disease management.
- Financial Concerns - Most agencies we talked with are concerned about the reimbursement cuts and the affect they will have on the future.
- Leadership - There is a renewed emphasis on developing the next generation of home care and hospice leaders.
- Patient Satisfaction - The implementation of HH-CAHPS is creating a renewed interest in not only conducting surveys but is creating real improvement in patient satisfaction.
- Private Pay - While there is much emphasis on Medicare and Medicaid, many home health agencies are looking at the opportunities in private pay.
Technology Trends Will Affect Your Future~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~While we all recognize that technology is changing our lives, we also need to be looking at new ways that technology is affecting the future of home care & hospice. Here are a few of the trends we are seeing in home care technology that will affect the way you manage information and data:
- Interoperability - the ability of various software systems to talk with each other.
- Electronic Health Record - the move toward universal records that can be used across the continuum of providers.
- Specialized Clinical Records - While universal records are desirable, many clinical disciplines want their own unique data for diagnosis and treatment.
- Web based vs. Server based - Many home care systems are going to web based platforms so that you can access the system from anywhere with an internet connection.
- The proliferation of the iPad - The explosive growth of the iPad technology is evidenced by the number of vendors giving them away as incentives to visit their booths.
- Smart Phones and GPS - The advances in smart phones and the use of GPS will make life easier for field staff.
- Patient Monitoring - There's a proliferation of telehealth and Personal Emergency Response System vendors and the dividing line is becoming less clear.
- Telephony - using client telephones as a time and attendance tracking tool for home health aides and private duty caregivers.
- Access to Data - Gaining access to the Medicare database gives you more and better information about market share, competition, and market potential.
- Online Learning - more and more companies are using online learning to support life education and training.
What are you doing to stay on top of the trends in health information technology?
More Choices In Software~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~Each year at the NAHC show, we see more companies offering software for home health, hospice and private duty home care. As the number of choices grows, it becomes more and more difficult for agencies to make wise decisions about software. We talked with a number of exhibitors to learn more about their products and what makes them different. As you know from our previous newsletters, we are big fans of automation. Any functions in your agency that you can automate will save you time, reduce your stress, and help you make more money. That being said if your software system does not work well or is not user friendly for your staff, you will increase your stress, use up more time, and not make as much money. Selection of software becomes critical.
Here are some tips for guiding your search for software:
- Functionality - Does the software you are considering do what you want it to do?
- User Friendliness - Is this software friendly to use by your home care office team?
- Tech Support - What support does the vendor provide as part of your purchase or lease agreement?
- Responsiveness - How responsive is this vendor to problems or complaints, especially when your system is down?
- Trust - What is your level of trust with the executives of the company?
- Dependability - Will they be there when you need them? Will this company be a survivor in a competitive marketplace?
- Cost Benefit - What is the price of the product versus the benefits you will receive from using it? The lowest price is often not the best deal.
- Lost Opportunity Cost - How will the conversion go from your old system to the new system, and how much productivity will you lose during the conversion?
ContinuLink Makes A Big Splash At NAHC~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~One of the new technology companies that has emerged on the scene made a very big splash at the exhibit this year. ContinuLink, a relatively new software company was a major sponsor of the show. They also were the sponsor of the general session on Monday when former President of the United States, George W. Bush spoke to the convention delegates.
ContinuLink was formed to design software especially for the franchisees of Interim Health Care. Their approach was to create software that is flexible enough to be used for Medicare Home Health, Medicaid Waiver programs, and private pay non-medical home care.
Mark Kleier (Director of Marketing at Leading Home Care) and I had an opportunity to visit their booth and talk with Satish Movva, the CEO of ContinuLink. He talked about the origins of the company, their background in actually working in home health care and private duty home care, and how the software is really focused on the every day user.
The Academy for Private Duty Home Care - December 10, Orlando, FL~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
If your home health agency operates a private duty home care business, or if you are thinking about starting a private duty business, you'll want to join us for The Academy for Private Duty Home Care.
We had a terrific group of participants at our program in Franklin, TN on August 12th, and we had an even bigger group in Anaheim, CA on September 23rd .
Navigating The FOG Of Health Care Reform~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
About the Author~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~Stephen Tweed, CSP, is Chairman and CEO of Leading Home Care ... a Tweed Jeffries company. For over 25 years he has been a recognized leader in strategy and leadership development for home health care & hospice companies and associations. He is the author or co-author of seven books, five of which were written specifically for the home care industry. He has served on the boards of directors of three not-for-profit home care agencies, and has served as interim President & CEO of a $25 million home care company.
Stephen is a past-President of the National Speakers Association, a 3500 member international society of experts who speak professionally, and currently serves and Chairman of the Board of Trustees of the NSA Foundation. He is also the father of an adult son who is physically disabled and uses the services of home care on a daily basis.
Permission to Reproduce~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~Permission is granted to healthcare publications, associations and companies to reproduce this article in your publication, or to distribute copies to your leaders, on the condition that you reproduce the credits and contact information as follows: "Reprinted with permission from Home Health Care Today. Copyright 2010 Stephen C. Tweed. To receive a FREE subscription to this newsletter, log on to www.leadinghomecare.com."
Our Website Products Services More About Us
More Quick Links at Private Duty Today~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Private Duty Today Private Duty Benchmarking and State of the Industry Caregiver Quality Assurance Select A Caregiver
Contact Leading Home Care~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~email: email@example.com: 1-866-209-5101~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Forward this e-mail to a friend or colleague
This email was sent to firstname.lastname@example.org by email@example.com.
Leading Home Care | 9750 Ormsby Station Road, Suite 205 | Louisville | KY | 40223