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Welcome,
Welcome to Sales Manager
Insights for 2007.
You'll notice two big changes in
this newsletter. First, we've
changed the name to more
accurately reflect the content
we bring you in each issue.
Second, the free version of this
newsletter (the version you're
reading now) will become a
bi-weekly publication. You'll
still receive all the great tips
and insights that you did in
2006, only now you'll be getting
it 26 times per year.
For those who want more
information, sales tools,
interactive learning conference
calls and MP3's of everything, I
invite you to join dozens (and
soon, hundreds!) of your peers
in the homecare sales industry
and become a member of
Sales Manager Interactive.
If you have questions, feedback
or something you'd like to see
in this newsletter, email
Michael.
Thanks for your continued
support of Sales Manager
Insights and let's make it a
great 2007!
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What's New on the
Sales Manager
Interactive Site
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Here is an update on
new postings to the
members only site at
http://www.salesmanagerinteractive.com/
SMI Monthly
Conference Calls
- February 13th,
1:00 PM EST -
Effective Sales
Recruiting and
Hiring -
We'll discuss the
four types of
homecare sales
candidates,
interview techniques
to find out who will
be a homecare sales
leader, interview
"caution flags",
compensation and
much more.
This call is
for Sales Manager
Interactive members,
however, for only
$149 non-members may
participate in this
teleconference with
Q&A w/Michael &
Stephen Tweed.
Please call
Diane at the LHC
office at
502-339-0653 to
register. This
conference is on
February 13th...
tomorrow!
Upcoming
Events - In
partnership with the
Virginia Association
for Home Care we're
proud to announce
the next Sales
Training Boot Camp
on May 23rd in
Richmond, VA. Check
the Sales
Conferences tab for
more details.
Check CAHSAH's web
site for details and
registration on the
CAHSAH sponsored
Sales Training Boot
Camp on Feb 26th &
28th in Sacramento
and Ontario, CA.
Newsletters
- In case you've
missed a past
version of one of
these free SMI
newsletters, the
archive is on the
site under the
"Newsletters" tab.
It is updated weekly
by our crack IT
staff so you'll
never have to go
searching for a back
issue again.
Sales Tools
- Two new Sales Rep
Compensation Plans,
Rep Ratio Form and
instructions.
Coming Soon -
Strategic Sales
Planning & Tracking
System.
White Papers
- The Role of
Motivation in Sales
Management by
Michael Giudicissi.
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Poll of the Week
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What is the Average
Tenure of Your Sales
Force?
| My Ballot Box |
What Is The Average Tenure Of Your Sales Force?
Less than 6 months
6 months to 1 year
1-2 years
2 years +
not available
View Results |
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Last
Week's Results
Do You
Share Financial
Results With Your
Sales Force?
Yes 60%
No 40%
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Featured Article -
Hire Right
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As a member of the
Leading Home Care
team, my focus is
primarily on
training sales reps
and sales managers
to greater levels of
success. During a
recent conversation,
someone brought up
the fact that all
the training in the
world won't improve
someone who has
obviously been hired
into a role they
cannot fill.
Good point.
The best way to
assure success in
your sales and
business development
efforts is to start
with the right
people. Then, after
you've confirmed
they are right for
the job, an
effective training
plan and sales
strategy will push
your agency to new
levels of success!
Here are a few
hiring and
interviewing tips.
1. Practice
Interviewing - Think
about it, if you
played golf only
once a year, or
picked up your
guitar after two
years for a big
concert, how good
would you expect
your results to be?
Recruiting and
hiring salespeople
is like that too. We
don't do it for
months at a time,
then when we have an
opening we "pick up
our clubs" and
expect to be great
at it. Keep
recruiting and
interviewing, even
if you don't have an
open position.
Salespeople work
better when they're
coming from a
position of
strength, and so
will you.
2. Interview in New
Spaces - One sales
rep that I hired
several years ago
interviewed with me
three times (and two
other members of the
agency one time
each). First I met
him in the main
office, then a
branch office where
he would be based
out of, finally I
asked him to attend
a presentation I was
giving so he could
get a better idea of
my style and
motivations. He
turned out to be one
of the better hires
I ever made, and I
attribute much of
that to the time we
spent together
before a job offer
was made. Changing
the environment
allows you to see
your potential sales
superstar in
different settings,
just like your
referral sources
will.
3. Always Compare
Interviews - When
the "perfect" sales
rep walks through
your door for an
interview, the
tendency is to draw
up the offer letter,
get the start date
nailed down and
order new business
cards. After all,
when you have an
open sales position,
it's probably
costing your agency
admissions, and you
want to get it
filled as quickly as
possible. Not so
fast.... Take the
time to do some
comparison shopping.
Even the best
interview can be
cast in a different
light if you talk to
one or two more
people about the
same position. The
other interviews
could prove your gut
reaction right... or
raise some questions
you'd like to pose
to your "perfect"
candidate in a
subsequent
interview.
4. Don't Second
Guess - Once you've
made your decision
on who to hire... go
for it! I've seen
companies paralyzed
by indecision and
speculation about a
candidate or
position. When in
doubt I use Occam's
Razor... which
loosely states...
the most obvious
answer to a question
or problem is
usually the right
one. If you have a
high degree of
certainty that a
candidate has what
you consider
important to your
agency, hire them.
You can always train
skills... but never
desire.
Building your sales
"dream team" is
challenging,
rewarding and
sometimes a little
bit frustrating. You
can minimize the
frustration,
however, by spending
as much time as you
need on the front
side... making sure
you "hire right".
Good Luck!
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Upcoming Sales
Training Events
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Check back here
often to see where
Michael will be
speaking next. If
you'd like Michael
to speak at your
organization or
present a Sales Boot
Camp in your area,
e-mail us or
contact your state
homecare
association.
Home Health
Line's Power
Referrals Conference
February 21-23, 2007
Rio All Suites
Hotel,
Las Vegas, NV
Event Website
Sales
Training Boot Camp
February 26, 2007
Courtyard by
Marriott Midtown
Sacramento, CA
Register at
CAHSAH website
Sales
Training Boot Camp
February 28, 2007
Marriott Ontario
Airport
Ontario, CA
Register at
CAHSAH website
Sales
Training Boot Camp
May 23, 2007
Richmond, VA
Location TBA
Visit
Virginia Association
for Homecare &
Hospice website
for more details.
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Event Spotlight -
Sales Training Boot
Camps in California
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Meet Me in
California in Two
Weeks......
If you've never been
to a Leading Home
Care Sales Training
Boot Camp, you don't
know what you're
missing!
In conjunction with
CAHSAH we have
two exciting, full
day Boot Camps
coming up in
Sacramento and
Ontario, CA on
February 26th and
28th. Join Michael G
for a day of
training,
interaction, role
playing and fun
while he leads
homecare sales reps,
administrators and
agency owners on an
intensive learning
experience.
Here is what a past
Boot Camp
participant had to
say:
- Real and
comfortable!
- Excellent
presentation... Very
engaging... love the
examples!
- Very informative,
boosted confidence
and encouraged
closing the sale.
- I enjoyed and
learned new
techniques from your
presentation. Your
added humor made
learning great fun!
- Unique ideas.
- Very professional
and extremely
entertaining!
- Excellent
presentation... love
your enthusiasm.
- Really appreciated
his dynamic style...
kept the material
fresh.
Both members and non
members of
CAHSAH are
welcome to register
and learn so sign up
today and we'll see
you in California!
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THE Homecare Sales
Training Manual
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"Making The
Approach, Advance
Sales Training For
Homecare
Professionals"
"Got it - love
it! Honestly, I
never thought anyone
would be able to
accurately put into
words all of the
emotional issues,
let alone key
phrases and skills
to get the job done
in one piece. And,
on top of that, it
was actually an
enjoyable read.
Congratulations. We
will be using this
as our sales
training foundation
for new and current
staff. Thank you
Michael!!"
Joan Hatley,
Senior Independence
If your agency is
looking for a sales
& marketing edge,
"Making The
Approach" can become
the foundation for
your sales team's
success!
Click here for more
information on the
industry's best
Sales & Marketing
training tool.
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