By Stephen C. Tweed, CSP and Catherine Fyock, CSP Staffing as a Strategic Issue Our work with home care agencies across the country suggests that the ability to attract and retain capable people can be a major source of competitive advantage in your marketplace. We are convinced that your ability to grow your business and get ready for the future will be based on your ability to recruit people and market your business. The key to your success will be to keep your recruiting and your marketing in balance. As an up and coming leader in home care, you recognize the importance that staffing plays in the growth of your company. Your ability to serve more clients will be determined by your ability to attract and retain capable staff. The fastest growing segment of staffing is personal caregivers, home care aides, companions, homemakers, and personal care attendants. Before you can provide service to your first client, you must have recruited someone to actually do the work. If you want to have a growing profitable business with many delighted clients, you’ll need to begin by finding and keeping capable staff members. Instantly Access This e-Manual Order the Strategic Staffing e-Manual and you'll receive an email within seconds with your personal download link. You may download your complete 116-page e-Manual anytime within the next 24 hours. Order now and you can be learning about Strategic Staffing within minutes. This manual is in PDF format and requires Adobe Acrobat Reader. Need Help or have questions about this Strategic Staffing e-Manual or any other product? Call our experts at 1-888-668-9333. About the Authors: Stephen Tweed has worked for over 20 years with home health care companies that want to grow their businesses, and with home care leaders who want to multiply performance. He is the CEO of Leading Home Care…a Tweed Jefferies company, based in Louisville, Kentucky. The author of three books, dozens of articles, and a growing list of eBooks and eManuals, Stephen is also a frequent speaker at home care association conferences and corporate meetings. He is a past board member of three different home care companies, and has served as the Interim President & CEO of a $25 million home care company. He is the father of a 34 year old son who is physically disabled, lives in a wheelchair, and uses the services of home care on a daily basis. Cathy Fyock is President of Innovative Management Concepts, a firm specializing in solutions for an aging and changing work force. Before starting her own firm, Cathy was director of field human resources for KFC Corporation, where she was instrumental in the development of key programs for recruiting and retaining employees. She was an innovator of The Colonel’s Tradition, KFC’s national Innovative Initiative for employing older workers. Cathy has written ten books and dozens of articles on human resource and staffing. She is a frequent speaker at association conferences and corporate meeting.
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