Growing Your Private Duty Home Care Business

With Stephen Tweed, CSP

CEO, Leading Home Care … a Tweed Jeffries company

Telephone Seminar, May 25, 2006 - 1:00 pm Eastern, 10:00 am Pacific

The fastest growing segment of healthcare in America is Private Duty Home Care – or non-medical home care; trained caregivers providing assistance with the activities of daily living to elderly and disabled persons.

Private Duty Home Care presents an incredible business opportunity for companies that want to make a difference in the lives of the elderly and the disabled. In this dynamic presentation, Stephen Tweed will give you strategies and insights on how to take advantage of this amazing opportunity, and how to be successful in the business.

Purpose: To give you the latest up-to-date research on the most effective techniques for growing your Private Duty Home Care business

Objectives: As a result of this program, participants will be able to…

1. Explore the growth potential for Private Duty Home Care.

2. Present the latest research by Leading Home Care on referral sources and marketing techniques for Private Duty Home Care

3. Describe a proven model for growing your business.

4. Develop a “Private Duty Scorecard™” to measure your company performance

Teleseminar Content Outline:

I. Opening

Private Duty Home Care is the fastest growing segment of home care in America.

II. What is the Growth Potential in Private Duty Home Care?

• The demographics of an aging America

• A country of Chronic Disease

• Serving persons with disabilities

• How the competition is driving explosive growth in the industry

III. Private Duty Home Care research by Leading Home Care

• The Top Twelve Referral Sources for Private Duty Home Care

• Quantity versus Quality of PD Referrals

• The Top Twelve Marketing Techniques for Private Duty Home Care

IV. A Model for Private Duty Home Care

• The Three Legged Stool

• Proven sales & marketing strategies to create new customers

• Strategic Staffing: finding and keeping the caregivers you need

• Putting profits on the bottom line with operational efficiency

V. Developing Your Private Duty Scorecard™

• Defining your critical measures of success

• Developing your Dashboard

• Measuring and managing company performance.

Call Leading Home Care today to register for this telephone seminar.  You may reach us at 1-888-668-9333 or order online at the link below. 

Your investment is only $149.00 for this telephone seminar.

Participant FREE Bonus

Each company that registers for this audio learning conference will receive by email a FREE Private Duty Scorecard™ that you can use to track the performance of Your Private Duty Home Care business! This same Private Duty Scorecard is sold online at www.privatedutytoday.com for $49.00.

About your Speaker

Stephen Tweed, CSP, has spent the last 23 years working with home care organizations that want to grow and with home care leaders who want to get ready for the future. He is currently Chairman and CEO of Leading Home Care …a Tweed Jeffries company. He is the author or co-author of five books written specifically for the home care industry, and is the publisher of the industry’s leading electronic newsletter, Private Duty Today!

He can be reached at www.leadinghomecare.com or www.privatedutytoday.com.