A New Look for HomeTrak

Stephen Tweed | May 20, 2015 | Newsroom
HomeTrak, the longest-standing private duty home care software company has a new look.  Over the past several months the HomeTrak team has been hard at work on a rebranding effort.  It's a significant update that showcases their robust product and reflects their commitment to exceptional customer support. They are still the same company, with the…

HomeTrak, the longest-standing private duty home care software company has a new look.  Over the past several months the HomeTrak team has been hard at work on a rebranding effort.  It’s a significant update that showcases their robust product and reflects their commitment to exceptional customer support.

They are still the same company, with the same people behind it!

What is changing is their fresh new look and messaging that will provide a consistent, simplified and more modern branding experience.

The new web site looks and works great on your desktop, tablet, and smartphone so you can get in touch with them and keep up to date on new features more easily.

About the houseHomeTrak_Logo_4c

The logomark represents the “Home” in HomeTrak.  The digital look is a nod to their efforts to use the best and newest technology to continually evolve their software.

About the tagline

A companion is someone you can trust, someone you can rely on when you need help – and this is exactly what you can expect with HomeTrak.  Being your expert companions means being there to help you manage and grow your office with great software.

Check out the new hometrak.com and read up on the latest features of Companion-like automated text-based scheduling and caregiver application management.

Stephen Tweed
Stephen Tweed is among the top Thought Leaders in Home Care today. As an industry researcher, author, and executive coach, he has worked with owners and CEOs of companies in the top 5% of Home Care and is a frequent speaker at Home Care association conferences and corporate meetings across the US and Canada.

Related Posts

Making Noise in the Home Care Marketplace

May 29, 2025
Where do you go to get new insights into growing your Home Care business? As a professional speaker, author, and strategic advisor to Home Care CEOs, my go-to place for learning is The National Speakers Association. NSA is a society of experts who earn all or a portion of their living speaking professionally. I've belonged to…

Visioneering Home Care

May 22, 2025
The other day, I signed an agreement to speak for the annual meeting of a large Home Care franchise organization. I've spoken for them several times in the past and I'm looking forward to being back. One of the topics they asked me to present is "Visioneering Home Care." This is a discussion about how leaders can…

It’s OK to Take Care of Yourself

May 15, 2025
This past Sunday, Mother's Day, we were in church at our home church, Southeast Christian in Louisville, KY. Our senior pastor, Kyle Idleman, opened his message with these words: "Taking Care of Yourself is NOT being Selfish." He then went to tell about being on a recent airplane flight, and sitting behind a young mother…