Compare your Rates to SNFs and Home Care Around the Country

Stephen Tweed | February 13, 2006 | Newsroom
Danielle Greely, Office Coordinator at Boyd and Nicholas in Rohnert Park, California sent me this comparison of nursing home rates, home health aide rates, and homemaker rates at various locations around the country. Thought you’d find this useful.Average Daily/Hourly Rates in the 10 Highest and 10 Lowest-Cost MarketsMarket Nursing Facility (Single Room) Home Health Care…

Danielle Greely, Office Coordinator at Boyd and Nicholas in Rohnert Park, California sent me this comparison of nursing home rates, home health aide rates, and homemaker rates at various locations around the country. Thought you’d find this useful.

Average Daily/Hourly Rates in the 10 Highest and 10 Lowest-Cost Markets

Market Nursing Facility (Single Room) Home Health Care Aide Homemaker/Companion

Highest Cost
Alaska $531/day $22/hr. $20/hr.
Stamford, Conn. $348/day $21/hr. $17/hr.
San Francisco $330/day $21/hr. $20/hr.
New York $320/day $15/hr. $15/hr.
Hartford, Conn. $292/day $23/hr. $18/hr.
Worcester, Mass. $287/day $22/hr. $19/hr.
Boston $227/day $22/hr. $21/hr.
Washington, D.C. $271/day $17/hr. $16/hr.
Rochester, N.Y. $269/day $20/hr. $18/hr.
Honolulu, Hawaii $262/day $19/hr. $17/hr.

Lowest Cost
Shreveport, LA $115/day $12/hr. $12/hr.
New Orleans $118/day $14/hr. $14/hr.
Birmingham, Ala. $135/day $13/hr. $13/hr.
Little Rock, Ark. $137/day $14/hr. $14/hr.
Wichita, Kan. $139/day $16/hr. $15/hr.
Oklahoma City $141/day $16/hr. $16/hr.
Kansas City, Mo. $146/day $17/hr. $15/hr.
Tulsa, Okla. $146/day $18/hr. $16/hr.
St. Louis $148/day $17/hr. $17/hr.
Charleston, SC $153/day $17/hr. $15/hr.

**Source: “2005 MetLife Market Survey of Nursing Home & Home Care Costs”

The key so success in home care is to not get caught up in competing on price. You don’t want to be the “Wal-Mart of Home Care.” You want to be positioned as the Lexus or BMW of home care. Follow our posts and we’ll give you tips and techniques on how to do that.

Have a great day.

Stephen

Stephen Tweed
Stephen Tweed is among the top Thought Leaders in Home Care today. As an industry researcher, author, and executive coach, he has worked with owners and CEOs of companies in the top 5% of Home Care and is a frequent speaker at Home Care association conferences and corporate meetings across the US and Canada.

Related Posts

The 2026 Future of Home Care Study.

October 7, 2025
For the past month, I've been working with my friends at AxisCare to refine the survey for the 2026 Future of Home Care Study. This year, we have added some new questions based on last year's data, and we have added a whole new section on AI. This year's study has three major sections; Industry…

Visioneering Home Care

October 2, 2025
This week I was in Nashville, TN to present the opening keynote presentation for the Seniors Helping Seniors franchise conference. My topic was "Visioneering Home Care." I opened with these two questions: Do you remember the words of Walt Disney who said, "If you can dream it, you can achieve it?" This holds true in Home Care. If you…

Pickleball for Fun, Fitness, and Fellowship

September 18, 2025
This past Friday, my friend, John, and I drove from Louisville, KY to Cincinnati, OH to watch the Professional Pickleball Association Violia Championship Showcase. We spent the full day watching some of the best pickleball players in the world.Pickleball is the fastest growing participation sport in America. According to the Sports & Fitness Industry Association (SFIA), about…